YOU ARE NOT ALONEYOU ARE NOT ALONEYOU ARE NOT ALONEYOU ARE NOT ALONEYOU ARE NOT ALONEYOU ARE NOT ALONEYOU ARE NOT ALONE

Domestic violence is often a lonely battle.
She. Him. That house. And lots of objects.
Objects who have seen, heard, lived and now will tell.
Tell everything that happens between four walls and no one else sees.

Because sometimes, the only witness cannot speak for you.
But that doesn’t mean you are alone.

Domestic violence is often a lonely battle.
She. Him. That house. And lots of objects.
Objects who have seen, heard, lived and now will tell. Tell everything that happens between four walls and no one sees.

Because sometimes, the only witness cannot speak for you.
But that doesn’t mean you are alone.

upload-d7839514-4944-4bcb-911e-3c1131325842
upload-00a258cb-2e53-412e-9bfa-a9b233e263a8
upload-46d7f5b6-e064-48ff-8fc0-98b06b483bf2
upload-e4d389b1-c631-42d6-8fdf-176481e2cb50
upload-1aa058a0-3c14-41f4-9702-2318012aa0a2
upload-3ede6cc2-1a80-4324-aee3-28200a6ec15e
ohhcerto1
ohhcerto2
ohhcerto3

All stories were turned into a book and placed inside a box with one of the objects of our campaign: a teddy bear.
When pressing his hand people could, for the first time, listen to what he has witnessed.

upload-9e45a938-ed78-4a05-937d-9a5921233d7d
upload-9841eab7-8054-4946-950b-fa73fb0fb1fd
upload-539ada03-6536-4337-bb61-af8b9d15a9cc
upload-ff9f8f39-8158-45e6-a59e-fb484da03d34
upload-281961b5-4843-4bc6-8848-c1bb38aa9cf6
upload-fd9caa0b-02f7-49b9-bc79-da465652a71d
upload-da0800d7-ec86-4ef7-b4f0-51af3c29d7c4
upload-4841b694-7e97-4728-aea9-2a377ad25b1e

Recognitions

Cannes Lions _ BRONZE _ Industry Craft Copywriting
Cannes Lions _ 5x SHORTLIST _ Industry Craft
Clio Awards _ SILVER _ Print & Out of Home

Clio Awards _ SILVER _ Fashion & Beauty
One Show _ MERIT
Creative Club of Brazil _ GREEN STAR

Creative Club of Brazil _ INBOOK

Wave Festival _ SILVER _ Design
Wave Festival _ SHORTLIST _ Print & Publishing


CCO: Ricardo John
ECD’s: Cassio Moron e Rodrigo Damata
Creative Director: Danilo Janjacomo
Head of Art: Talita Cardozo
Copywriting: Julia Machado
Art Direction: José de Oliveira

save my summerProject type

do you speak anitta?Project type

johnson's rebrandingProject type

black boxProject type

kikikiProject type

martaProject type

wash your handsProject type

afrofuturoProject type

big&tutorialProject type

personalProject type