AFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTUROAFROFUTURO

For Black Awareness Month, Avon Brazil celebrates beauty, history,
and the future through the original African language: Yoruba.

For Black Awareness Month, Avon Brazil celebrates beauty, history, and the future through the original African language: Yoruba.

ubuntu
gravida
AVON_AFROFUTURISMO_30
upload-4f617ece-5d86-4403-90cf-81964bd0f798
upload-760d1f14-d59a-431a-8547-76e4398450d1
upload-b43fcffe-bf30-479c-b397-02415c845bb6
gifmagaa

Special Note:

From conception and planning to the soundtrack, encompassing details like costumes and makeup, this project was predominantly crafted by Black professionals. Additionally, the Yoruba language in Brazil is primarily known through its presence in African-derived religions, which face stigma and attacks.
When client goals align with a greater purpose and beauty breaks barriers, it's an honor to do what we do.


CCO:
Ricardo John
ECD’s: Cassio Moron e Rodrigo Damata
Creative Director: Danilo Janjacomo, Renata Leão
Head of Art: Talita Cardozo
Copywriting: Vinicius Raft, Julia Machado, Thamara Pinheiro, Clecius Gonzaga, Ariane Polvani
Art Direction: Luiz Pulcini, José de Oliveira, Dandara Hahn

save my summerProject type

do you speak anitta?Project type

johnson's rebrandingProject type

black boxProject type

kikikiProject type

you are not aloneProject type

martaProject type

wash your handsProject type

big&tutorialProject type

personalProject type